Hi, I'm Emma.

a full-time working mum of three (two grown up, one teen at home), Nana to some gorgeous little ones, corporate commuter in the London property world, and co-owner of PumpStu with my husband.

I’m also a self-declared non-crafter who loves thoughtful gifting and finds joy in discovering ways to make meaningful things — even with limited time, patience, or glue-gun skills.

Like many, I spend train journeys and late nights deep in the “unique gift ideas for…” search rabbit hole — for mums, dads, grandparents, new homes, new babies — you name it.

There’s a whole world of great ideas out there. Some let us use our favourite photos in clever ways — from books and puzzles to keyrings and prints. But when I found gifts that were both beautiful and easy? That’s when I knew I had to share them.